Mastering the Referral Conversation:
How to Ask for Business Referrals...and Get Them!
Referrals are the lifeblood of any business. If you want to thrive in the current economic climate (in which so many people are losing business), it’s absolutely vital that you bring on new clients or customers.
How much is a referral potentially worth, when it comes from a client or customer who loves you and the work you do? How many qualified referrals have you received in the past 12 months? How many would you like to receive in the next 12? Are you ready to do something about it?
What if there were a way to get more referrals than you’ve ever received in the past?
What if you could have your clients do the work of bringing you warm qualified leads to people that know and respect them?
What if you could ask for referrals in a way that not only motivates people to help you, but also feels easy and natural?
You’ve created goodwill with your clients or customers, haven’t you? That goodwill is a potential goldmine, but only if you know how to leverage it into qualified referrals.
Our new audio program, Mastering the Referral Conversation will show you a powerful way to leverage the goodwill you’ve created with your clients, so they will enthusiastically give you qualified referrals AND warm them up for you.
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Why Good Professionals Don't Get More Referrals
Many professionals hope or expect that referrals will just organically flow to them because they’ve done a good job for their clients. It would be nice if the world worked that way, but it usually doesn’t. The bottom line is that if you want to maximize your opportunities you’ve got to ask for referrals.
In working with thousands of professionals, we’ve found that most hesitate to ask for referrals. The ones that do ask, do it in a passive way, that frequently leads to a response we call the infinite holding pattern: “Gee I’d love to refer you. I just can’t think of anyone right now. I’ll let you know if I do.” More often than not, that person never calls back with a referral. If this situation sounds familiar, we’d love to show you how to turn it around!
Unfortunately, most professionals are missing the boat on referrals because:
They don't know how to ask
- They don't know when to ask
- They're afraid to ask (because they want to avoid rejection or being perceived as pushy or needy).
Mastering the Referral Conversation is a new system based on the art and science of conscious and unconscious influence and many of the principles outlined in our book, Sell the Feeling.
Double or Triple Your Referral Business!
Over the past two years, we’ve been teaching our referral system to our coaching clients and the results have been staggering. Many have doubled, tripled, and even quadrupled their referral business in a few short months! Here’s what one of our clients had to say:
“Since learning the Sell the Feeling referral system, I’ve quadrupled my referral business. One client gave me 9 referrals on the spot—just because I knew exactly when and how to ask! I also learned what to do when someone says, ‘No one comes to mind; I’ll let you know if I think of anyone.’ I’ve managed to turn that response into referrals on several occasions. I’ve never received so many referrals in the past—all that’s changed is how I ask.” —Leslie Kantner, business consultant
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In the Mastering the Referral Conversation audio program, you will learn:
- How to put your client into a powerful, positive state about you and your services or product, so they will be much more receptive to your request for referrals
- What’s missing in the way most people ask for referrals and why their results are frequently sketchy
- The specific question that will get your client to open up his or her rolodex for you
- The best time to ask for referrals
- How to ensure that your clients pre-qualify and “warm up” their referrals for you
- How to get beyond any resistance you have to asking for referrals
- What to do if someone tells you, “No one comes to mind right now” or “Let me think about it”
- How and when to follow up with the referrals you receive
What you learn in this recording will revolutionize the way you think about and ask for referrals. Not only will you eliminate any resistance to asking for referrals, you will know exactly when and how to ask in a way that positively influences your clients or customers to open up their rolodexes for you. You’ll feel more confident about asking. And best of all, you’ll land more qualified opportunities, which will lead to more business and more income.
Don’t squander the goodwill you’ve so diligently created with your clients or customers. Get Mastering the Referral Conversation now and start turning that goodwill into gold!
You can download Mastering the Referral Conversation now and play it on your computer, burn a CD, or put it on your iPod. The cost is just $22.95.
How much is one qualified referral potentially worth, when it comes from a client or customer who loves you and the work you do? How about 5, 10 or 20? Order now and start getting the referrals you want and deserve!
Click here to return to our catalog and order now!