Sell the Feeling
"What a phenomenal system! Sell the Feeling is a MUST for any individual or organization seeking to improve their sales and client relationships. In the first year after introducing the system, we grew our gross sales 35%—in a down market! Don’t miss this book." —Brett Dillenberg, President, Platinum Capital Group

Regardless of what business you’re in, people decide whether to do business with you based on feelings. Sell the Feeling is the way for you to evoke the feelings that motivate people to buy your product, services, or advice. Thousands of professionals worldwide have used Sell the Feeling to create dramatic increases in their sales and business results. Learn More...


Our sales training and coaching programs teach professionals to get to the core of what motivates people to buy. We also train professionals on how to double or even triple their referral business. Since 1999, we've been training companies, sales teams, and individuals in a variety of industries, including real estate, financial services, insurance, mortgage lending, high tech, and others. Our seminar participants typically increase their sales volume between 24% and 250% within 12 months. Learn more...

"Sell the Feeling is the freshest, most positive book on selling to come around in years. The chapter on asking effective questions is worth the price of the book."
—Jay Conrad Levinson, author of the Guerrilla Marketing series of books.

Sell the FeelingPeople buy based on feelings. The book, Sell the Feeling, shows you how to evoke the 3 feelings that motivate people to do business with you. Learn more...

Are you ready to receive more qualified referrals from your clients and customers? Check out our latest audio download, Mastering the Referral Conversation: How to Ask for Referrals and Get Them!

• Free Resources •

Sign up for our new free podcast series, Sell the Feeling Power Questions. Every 2 weeks you’ll receive a new episode on how to increase your sales through the use of powerful questions and suggestions. You will also receive our complimentary bonus report, The Top 10 Bogus Beliefs about Selling.


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Sell the Feeling